Concepedia

Budi Harto

BH

Statistics

Publications

4

Citations

77

H-Index

4

Active since

2020

Affiliations

Bandung Institute of Technology(Current)

Budi Harto is an author at Bandung Institute of Technology specializing in marketing strategy, communication, and management.

Top concepts

MarketingManagementCommunicationDigital MarketingMarketing StrategyInteractive MarketingArtsSocial MediaMarketing CommunicationBusiness

Publications per year

2020–2023

4

Publications

4

Efektivitas Penggunaan Media Sosial Sebagai Sarana Promosi dan Pemasaran pada UMKM Sablon Anggi Screen di Era Digital

Andina Dwijayanti, Rita Komalasari, Budi Harto et al. · IKRA-ITH ABDIMAS · 2022 · 29 citations · Full text

Digital Marketing, Emerging Media, Online Communication +24

OPTIMALISASI PLATFORM ONLINE INTERNET MARKETING UNTUK SME LITTLE ROSE BANDUNG

Budi Harto, Rita Komalasari · Empowerment in the Community · 2020 · 18 citations · Full text

Digital Marketing, Search Engine Marketing, Communication +16

Strategi Social Media Marketing Melalui Dukungan Teknologi Informasi dalam Kajian Kualitatif Pada UMKM Kota Bandung

Budi Harto, Panji Pramuditha, Arief Yanto Rukmana et al. · KOMVERSAL · 2023 · 18 citations · Full text

Small Business Marketing, Social Media, Content Marketing +14

Transformasi Bisnis UMKM Sanfresh Melalui Digitalisasi Bisnis Pasca Covid 19

Budi Harto, Teti Sumarni, Andina Dwijayanti et al. · IKRA-ITH ABDIMAS · 2022 · 12 citations · Full text

A A Service, Customer Satisfaction, Business Intelligence +16

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