Cordelia Mason

Consumers Attitude Towards Organic Food

Mohamed Bilal Basha, Cordelia Mason, Mohd Farid Shamsudin et al. · Procedia Economics and Finance · 2015 · 229 citations · Full text

Agriculture, Food Science, Nutrition +10

The Impact of Young Celebrity Endorsements in Social Media Advertisements and Brand Image Towards the Purchase Intention of Young Consumers

Arman Hj. Ahmad, Izian Idris, Cordelia Mason et al. · International Journal of Financial Research · 2019 · 55 citations · Full text

Business, Marketing, Marketing Management +17

ENTREPRENEURSHIP EDUCATION AND RESEARCH: EMERGING TRENDS AND CONCERNS

Cordelia Mason · 2011 · 37 citations

Business, Economics, Entrepreneurship +8

Continuous Use and Extended Use of E-Government Portals in Malaysia

Ching Seng Yap, Rizal Ahmad, Farhana Tahmida Newaz et al. · International Journal of Public Administration · 2020 · 20 citations

Public Affairs, Information Systems, Public Administration +14

SENTIMENT ANALYSIS OF STUDENTS’ FEEDBACK ON INSTITUTIONAL FACILITIES USING TEXT-BASED CLASSIFICATION AND NATURAL LANGUAGE PROCESSING (NLP)

Fareed Kaleem Khaiser, Amna Saad, Cordelia Mason · Journal of Language and Communication · 2023 · 15 citations

Computing, Computer Science, Computational Linguistics +14