Concepedia

Nadiyah Hirfiyana Rosita

NH

3

Publications

51

Citations

3

H-Index

2018

Active since

Affiliations

University of Brawijaya(Current)

Nadiyah Hirfiyana Rosita is an author at University of Brawijaya specializing in management, marketing, and technology transfer.

Top concepts

MarketingManagementArtsBusinessInnovationAdvertisingSocial MediaCommunicationMedia EffectsMedia Marketing

Publications per year

2018–2021

3

Publications

3

Knowledge Management Orientation Behaviour and Innovation

Ananda Sabil Hussein, Nadiyah Hirfiyana Rosita, Risca Fitri Ayuni · International Journal of Sociotechnology and Knowledge Development · 2019 · 27 citations

Knowledge Creation, Innovation Management, Knowledge Management Strategy +16

The role of emotional marketing and UTAUT on donation intention through social media

Desi Tri Kurniawati, Nadiyah Hirfiyana Rosita, Rila Anggraeni · International Journal of Research in Business and Social Science (2147-4478) · 2021 · 14 citations · Full text

Digital Marketing, Consumer Research, Social Marketing +23

Knowledge Management Orientation, Market Orientation, and SME’s Performance: A Lesson from Indonesia’s Creative Economy Sector

Ananda Sabil Hussein, Mintarti Rahayu, Nadiyah Hirfiyana Rosita et al. · Interdisciplinary Journal of Information Knowledge and Management · 2018 · 10 citations · Full text

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