Concepedia

Anne R. Smink

AR

3

Publications

514

Citations

3

H-Index

2019

Active since

Affiliations

University of Amsterdam(Current)

Anne R. Smink is an author at University of Amsterdam specializing in interactive marketing, user experience, and augmented reality.

Top concepts

Publications per year

2019–2021

3

Publications

3

Shopping in augmented reality: The effects of spatial presence, personalization and intrusiveness on app and brand responses

Anne R. Smink, Eva A. van Reijmersdal, Guda van Noort et al. · Journal of Business Research · 2020 · 256 citations · Full text

Try online before you buy: How does shopping with augmented reality affect brand responses and personal data disclosure

Anne R. Smink, Sanne Frowijn, Eva A. van Reijmersdal et al. · Electronic Commerce Research and Applications · 2019 · 236 citations · Full text

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Consumers’ Use of Augmented Reality Apps: Prevalence, User Characteristics, and Gratifications

Anne R. Smink, Eva A. van Reijmersdal, Guda van Noort · Journal of Advertising · 2021 · 22 citations · Full text

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