17
Publications
731
Citations
14
H-Index
1985
Active since
Troy A. Festervand is an author at Middle Tennessee State University specializing in management, marketing, and business.
Top concepts
ManagementBusinessMarketingConsumer ResearchEducationConsumer BehaviorHigher EducationBusiness AnalyticsCustomer SatisfactionInteractive Marketing
Publications per year
1985–2013
17
17
Rows per page
1–5 of 17