Han Jin-Wook

Creating sense of presence in a virtual reality experience: Impact on neurophysiological arousal and attitude towards a winter sport

Jun-Phil Uhm, Hyun–Woo Lee, Han Jin-Wook · Sport Management Review · 2019 · 85 citations

Education, Behavioral Sciences, Psychology +9

Effect of background music and hierarchy-of-effects in watching women's running shoes advertisements

Jun-Phil Uhm, Hyun–Woo Lee, Han Jin-Wook et al. · International Journal of Sports Marketing and Sponsorship · 2021 · 19 citations

Social Sciences, Marketing, Psychology +17

The mediating effect of perceived quality between extrinsic cues and perceived value in ski products

Han Jin-Wook, Hyungil Kwon · International Journal of Sports Marketing and Sponsorship · 2009 · 15 citations

Business, Marketing, Marketing Management +13

Does “We” Matter for Esports Fans? Analyzing the Mediating Effects of the Sense of Fan Community on Team Identification and Fandom Behaviors

Kibaek Kim, Han Jin-Wook, Dong-Kyu Kim et al. · Physical Culture and Sport Studies and Research · 2022 · 10 citations · Full text

Social Sciences, Marketing, Marketing Management +14