Concepedia

Robert C. Erffmeyer

RC

19

Publications

934

Citations

15

H-Index

1982

Active since

Affiliations

University of Wisconsin–Eau Claire(Current)

University of Toledo

Florida State University

Texas State University

Baylor University

Robert C. Erffmeyer is an author at University of Wisconsin–Eau Claire specializing in management, marketing, and business.

Top concepts

ManagementMarketingBusinessEducationSales TrainingSales ManagementProfessional SellingCustomer SatisfactionDesignHigher Education

Publications per year

1982–2018

19

Publications

19

An Empirical Investigation of Japanese Consumer Ethics

Robert C. Erffmeyer, Bruce D. Keillor, Debbie Thorne LeClair · Journal of Business Ethics · 1999 · 164 citations

NATID: The Development and Application of a National Identity Measure for Use in International Marketing

Bruce D. Keillor, G. Tomas M. Hult, Robert C. Erffmeyer et al. · Journal of International Marketing · 1996 · 138 citations

Digital Identity, International Marketing, Brand Strategy +22

The Delphi Technique: An Empirical Evaluation of the Optimal Number of Rounds

Robert C. Erffmeyer, Elizabeth S. Erffmeyer, Irving M. Lane · Group & Organization Studies · 1986 · 105 citations

Design Decision, Engineering, Behavioral Decision Making +22

An Exploratory Study of Sales Force Automation Practices: Expectations and Realities

Robert C. Erffmeyer, Dale A. Johnson · Journal of Personal Selling and Sales Management · 2001 · 101 citations · Full text

Exploratory Study, Business Intelligence, Organizational Behavior +16

A content analysis of outcomes and responsibilities for consumer complaints to third-party organizations

Debbie Thorne LeClair, Robert C. Erffmeyer · Journal of Business Research · 2003 · 82 citations

Customer Satisfaction, Third-party Relationships, Service Quality +11

Rows per page

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