Concepedia
Statistics
Publications
12
Citations
439
H-Index
Active since
2009
Affiliations
National United University(Current)
National Taichung University of Science and Technology
Providence University
Providence College
University of Denver
Shu-Hua Chien is an author at National United University specializing in marketing, business, and management.
Top concepts
BusinessMarketingManagementConsumer ResearchCustomer SatisfactionTrustPsychologySocial InfluenceConsumer BehaviorSocial Psychology
Publications per year
2009–2021
Exploring the impact of trust and relational embeddedness in e-marketplaces: An empirical study in Taiwan
Shu-Hua Chien, Ying‐Hueih Chen, Chin-Yen Hsu · Industrial Marketing Management · 2011 · 93 citations
Electronic Marketplace, Customer Satisfaction, Trust Metric +12
Supplier involvement and customer involvement effect on new product development success in the financial service industry
Shu-Hua Chien, Jyh-jye Chen · Service Industries Journal · 2009 · 83 citations
Consumer-driven Product Development, Customer Satisfaction, Supplier Relationship +15
Impact of Signals and Experience on Trust and Trusting Behavior
Ying‐Hueih Chen, Shu-Hua Chien, Jyh‐Jeng Wu et al. · Cyberpsychology Behavior and Social Networking · 2010 · 68 citations
Customer Satisfaction, Behavioral Decision Making, Social Psychology +26
Attachment relationship study of trust and trust transfer
Jyh‐Jeng Wu, Ying‐Hueih Chen, Shu-Hua Chien et al. · Journal of Service Theory and Practice · 2016 · 30 citations
Customer Satisfaction, Social Psychology, Organizational Behavior +17
Effect of customization, core self-evaluation, and information richness on trust in online insurance service: Intelligent agent as a moderating variable
Jyh‐Jeng Wu, Haider A. Khan, Shu-Hua Chien et al. · Asia Pacific Management Review · 2021 · 28 citations · Full text
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