Marine Le Gall‐Ely

Assessing the Societal Impact of Research: The Relational Engagement Approach

Julie L. Ozanne, Brennan Davis, Jeff B. Murray et al. · Journal of Public Policy & Marketing · 2016 · 159 citations · Full text

Management, Marketing, Impact Measurement +11

Definition, Measurement and Determinants of the Consumer's Willingness to Pay: A Critical Synthesis and Avenues for Further Research

Marine Le Gall‐Ely · Recherche et Applications en Marketing (English Edition) · 2009 · 115 citations

Business, Marketing, Marketing Management +15

The use of visual warnings in social marketing: The case of tobacco

Karine Gallopel‐Morvan, Patrick Gabriel, Marine Le Gall‐Ely et al. · Journal of Business Research · 2009 · 108 citations

Public Health, Marketing, Marketing Management +14

What does the future hold for giving? An approach using the social representations of Generation Y

Caroline Urbain, Christine Gonzalez, Marine Le Gall‐Ely · International Journal of Nonprofit and Voluntary Sector Marketing · 2012 · 37 citations

Public Affairs, Social Psychology, Sociology +9

Plain packaging and public health: The case of tobacco

Karine Gallopel‐Morvan, Patrick Gabriel, Marine Le Gall‐Ely et al. · Journal of Business Research · 2012 · 28 citations

Public Health, Public Health Practice, Food Packaging +13