Concepedia

Daniel S. Putler

DS

12

Publications

1.4K

Citations

12

H-Index

1988

Active since

Affiliations

University of British Columbia(Current)

Economic Research Service

Santa Clara University

Daniel S. Putler is an author at University of British Columbia specializing in business, management, and marketing.

Top concepts

BusinessMarketingManagementEconomicsConsumer ResearchArtsHealthObesityNutritionHealth Policy

Publications per year

1988–2013

12

Publications

12

Incorporating Reference Price Effects into a Theory of Consumer Choice

Daniel S. Putler · Marketing Science · 1992 · 371 citations

Consumer Economics, Applied Economics, Behavioral Decision Making +19

How Tight Are the Ties that Bind Stakeholder Groups?

Richard Wolfe, Daniel S. Putler · Organization Science · 2002 · 355 citations

Organizations, Stakeholder Management, Organizational Systems +15

Computer Use in Agriculture: Evidence from Tulare County, California

Daniel S. Putler, David Zilberman · American Journal of Agricultural Economics · 1988 · 172 citations

Abstract Logit Analysis, Business Operations, Precision Agriculture +15

Hits and misses: Herd behavior and online product popularity

Ward Hanson, Daniel S. Putler · Marketing Letters · 1996 · 127 citations

Online Customer Behavior, Viral Marketing, Herd Behavior +6

Incorporating Demographic Variables in Brand Choice Models: An Indivisible Alternatives Framework

Kirthi Kalyanam, Daniel S. Putler · Marketing Science · 1997 · 103 citations

Consumer Study, Consumer Research, Brand Strategy +21

Rows per page

1–5 of 12