Concepedia

Author

Yu-Chien Tang

National Yang Ming Chiao Tung UniversityORCID

Also Known As

Tang, Yu-Chien, Yu-Chien Tang

12

Publications

198

Citations

3

H-Index

10

Concepts

All Affiliations

National Yang Ming Chiao Tung University
YT

About

Yu-Chien Tang is an author at National Yang Ming Chiao Tung University specializing in consumer engagement, digital marketing, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Management

1

1

172

2

Communication

1

1

172

3

Marketing

1

1

172

4

Digital Marketing

1

1

172

5

Advertising

1

1

172

Yu-Chien Tang

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3

Publications

194

Citations

3

H-Index

YearCitations

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