Choice Reviews Online · 2000 · 292 citations · 0 references
BusinessGender StudiesMarketingAdvertisingFeminist TheoryPersuasionAdvertising AudiencesAdvertising CriticismAdvertising EthicsAdvertising PersuasionAdvertising PsychologyAdvertising StrategyAdvertising IdeologyAdvertising LiteracyAdvertising Persuasion KnowledgeAdvertising StereotypesEthics Of Advertising InfluenceHuman-nature ConnectednessHuman-nature InteractionsResistance To Advertisements
Discusses the advertising establishment, revealing what advertisers know about human nature and how they exploit it to make a profit.