Mental Accounting and decision making: a systematic literature review

Prospect Theory: An Analysis of Decision under Risk

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Business, Decision Sciences, Insurance +17

Judgment under Uncertainty: Heuristics and Biases

Amos Tversky, Daniel Kahneman · Science · 1974 · 28K citations

Business, Decision Sciences, Psychology +17

The Framing of Decisions and the Psychology of Choice

Amos Tversky, Daniel Kahneman · Science · 1981 · 17.3K citations

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Management, Organization Studies, Text Analytics +9