Marketing Science · 2022 · 49 citations · 36 references
BusinessBusiness EconomicsEconomicsMicroeconomicsOptimizationPricing TheoryDemand TheoryPrice OptimizationPricing AnalyticsPricing DecisionsPricing OptimizationCustom PricingData-driven PricingOptimal Price SettingOptimal Pricing PoliciesPrice Response ModelingPrice-setting RulesPricing Under Demand Uncertainty
The paper compares the profitability of personalized pricing policies that are generated from different models of demand and using different data inputs.
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Leo Breiman · Machine Learning · 2001 · 126.2K citations · Full text
SMOTE: Synthetic Minority Over-sampling Technique
Nitesh V. Chawla, Kevin W. Bowyer, Lawrence Hall et al. · Journal of Artificial Intelligence Research · 2002 · 31.2K citations · Full text