Model of Human Services and Resources: The Improvement Efforts of Silungkang Restaurant Attractiveness on Consumers

Abstract

Silungkang Restaurant, is a restaurant that sells various types of food, food typical of the Silungkang area of West Sumatra to date. In its management, Silungkang Restaurant has several authorities. An analysis is needed with SWOT analysis (Strengths, Weaknesses, Opportunities, Threat) in the internal environment of the company and the external environment, and can influence the factors that can benefit the company and which harm the company. To achieve the desired target of the company, the company must be very clever in attracting as many consumers as possible. There are several ways that can attract consumers, including providing services or services that can satisfy the hearts of its customers. The steps taken are by serving consumers in a way that is possible so that consumers can feel satisfied and satisfied with what is given by the company. In addition, HR (Human Resources) owned by the company must be of high quality. To get good HR, companies must be clever in choosing their employees and provide clear job descriptions, so the company can run well and be able to meet the desired targets.