2020 · 31 citations · 4 references
ComputingData ScienceMarketingCustomer Relationship ManagementMachine LearningPredictive AnalyticsChurn AnalysisChurn ManagementCustomer Churn PredictionCustomer Relationship Management AnalyticsDecision TreesEnsemble MethodsBoostingChurn ClassificationChurn DetectionChurn ModelingCustomer Churn ModelingExtreme Gradient BoostingGradient BoostingXgboost
As a part of Customer Relationship Management (CRM), Churn Prediction is very important to predict customers who are most likely to churn and need to be retained with caring programs to prevent them to churn. Among machine learning algorithms, Extreme Gradient Boosting (XGBoost) is a recently popula
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