Concepedia

The effects of the alternate writing and sketching brainstorming method on the creativity of undergraduate industrial design students in Taiwan

Chih-Chao Hsu, Tzone-I Wang, Ke-Jie Lin, Jia-Wei Chang

Thinking Skills and Creativity · 2018 · 16 citations · 42 references

DOI

Concepts

References

42

Customer value: The next source for competitive advantage

Robert B. Woodruff · Journal of the Academy of Marketing Science · 1997 · 4.6K citations

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Creativity in the design process: co-evolution of problem–solution

Kees Dorst, Nigel Cross · Design Studies · 2001 · 2.3K citations

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Design fixation

David G. Jansson, Steven M. Smith · Design Studies · 1991 · 979 citations

Productivity loss in idea-generating groups: Tracking down the blocking effect.

Michael Diehl, Wolfgang Stroebe · Journal of Personality and Social Psychology · 1991 · 728 citations

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Idea Generation and the Quality of the Best Idea

Karan Girotra, Christian Terwiesch, Karl T. Ulrich · Management Science · 2010 · 705 citations

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