Acceptance and Usability of Interactive Infographics in Online Newspapers

Abstract

Interactive infographics are a powerful tool to represent and communicate complex information. In datadriven journalism journalists use interactive infographics to explain new insights and facts while telling complex stories on the basis of retrieved data. However, readers of online news are still unexperienced while using interactive infographics. The results of a user survey among readers of online newspapers show how readers use and interact with interactive infographics in online newspapers. To improve the acceptance among users and to identify success factors of their utilization the results of a usability study of interactive infographics are presented.