Publication | Closed Access
Business intelligence in online customer textual reviews: Understanding consumer perceptions and influential factors
215
Citations
84
References
2017
Year
Customer SatisfactionOnline Customer BehaviorCustomer ReviewBusiness IntelligenceDigital MarketingInteractive MarketingManagementConsumer ResearchConsumer PerceptionsConsumer BehaviorInfluential FactorsCustomer InvolvementCommunicationBusiness AnalyticsContent AnalysisMarketingText Mining
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|---|---|---|
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