Social research · 2008 · 64 citations · 9 references
EducationCognitionHuman MemoryCognitive AnthropologySocial SciencesFoodwaysEaster OvensMemorySocial Learning TheoryCultural HistoryF FoodBehavioral SciencesCognitive ScienceMaterial CultureSocial CognitionTer EstLiterary HistorySocial MemoryMnemonicGastronomySocial BehaviorAnthropologySocial AnthropologyPhilosophy Of Mind
David Sutton A Tale of Easter Ovens: Food and Collective Memory AT A TIME W H E N DRINK S AVAILABLE IN GAS STATION COOLERS PROMISE exotic ingredients to boost your m em ory powers, my own in ter est in food and m em ory m eets w ith bem usem ent from friends and colleagues.' Both the study o f food and o f m em oiy are relatively recent subjects in anthropology and social science m ore generally, and thus their convergence still provokes surprise and curiosity. In the words of one colleague, "Food and memory? W hy would anyone w ant to rem em ber anything they had eaten?" (see Sutton, 2001: 1) In this essay I wish to reflect on this question, and in keeping w ith the them e of this issue, pose the question in term s of "social" or "collective" memory. In w hat ways does food, ingested into individual bodies, feed social memory? Recently, a num ber of scholars have suggested that the topic of social m em oiy suffers from a lack of precision in definition, a lack of common methodology and a lack of theoretical development (Climo and Cattell, 2002; Golden, 2005; Holtzman, 2006). In this essay I hope to m ake a small contribution to clarity in exploring w hat we m ean by memory, how food is im plicated in very different types o f memory, and how these different types of m em ory relate to each other. This will not be a review of the burgeoning liter ature on this topic, since this has been done recently and thoroughly by H oltzm an (2006). Rather, I will draw on ethnographic exam ples from my fieldw ork on th e island o f Kalymnos, Greece to suggest social research Vol 75 : No 1 : Spring 2008 157 some of the ways th at food and m em ory can be productively thought together. SOCIAL MEMORY Social or collective memory, of course, em erges from the w ork of Halbwachs, who argues that memory is only able to endure in sustain ing social contexts (see Narvaez, 2006: 61). Connerton begins his book How Societies Remember (1989) w ith the claim "We generally think of m em ory as an individual faculty." Connerton, however, sees social m em ory as having a crucial norm ative role in creating social orders and identities. As he puts it: "It is an im plicit rule that participants in any social order m ust presuppose a shared memory." This is because, according to Connerton, divergent pasts would lead to the creation of divergent presents: "our images of the past commonly serve to legiti m ate a present social order" (1989: 3). One m ight be tem pted to criti cize Connerton here for a lingering functionalism, even if cloaked in the language of identity and power. In fact, Connerton, drawing from Marcel Proust's Remembrance of Things Past, gives examples of the diver gence of mem ories betw een generations of "the sam e" social group, w hich may, as he suggests, lead to m iscom munication, but hardly to im m inent social breakdown. It would seem to be an empirical question how shared any particular social m emory is or needs to be. Most societies seem to tolerate a huge divergence of memories of all kinds: from episodic memories (Watergate, Vietnam), to bodily/habit memories (ability to play the piano; memories associated with first taste of sushi) to even the memories that m ake up the social categories that some argue are the very basis of "culture" (some Hawaiians categorized Captain Cook as a god, others a chief, others a plundering rogue). I raise this point not to criticize Connerton, but to suggest that memories can be deeply social in the sense o f being shaped by our interactions w ith the hum ans, objects, and institutions that m ake up society, w ithout neces sarily needing to be widely shared. This is, indeed, w hat Proust showed us, in describing deeply personal, embodied memories such as eating the Madeleine cookie dipped in tea, or tripping over a paving stone— 158...
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