Tourism Management · 2016 · 231 citations · 93 references
ManagementSocial PsychologyTourism ManagementConsumer BehaviorDestination ManagementTourismTheory Of Planned BehaviorTourism Destination ManagementTourism MarketingTourist BehaviorTravel BehaviorTravel BehaviourAuthenticity In TourismGoal-directed BehaviorTourist Behavior IntentionTourist IdentityTourist Travel BehaviorTourist Travel Decision-makingTravel Intention
93
The theory of planned behavior
Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations
Xianggui Qu · Technometrics · 2007 · 14.8K citations