Concepedia

Evaluative research on the effects of mass communication safety campaigns: A methodological critique

Journal of Safety Research · 1970 · 19 citations · 0 references

Concepts

Social SciencesCommunicationSocial PsychologyCommunication Research MethodsMass CommunicationRisk CommunicationCampaign CommunicationCampaign MessagingMass Communication TheoryMass MediaMass PersuasionSafety CultureCommunication About SafetyCommunication Campaign DesignCommunication Campaign EvaluationMass Media EffectsMethodological ReviewRisk Awareness CampaignsSafety Awareness Campaigns