Concepedia

The roles of attitude, subjective norm, and perceived behavioral control in the formation of consumers’ behavioral intentions to read menu labels in the restaurant industry

Eojina Kim, Sunny Ham, Il Sun Yang, Jeong Gil Choi

International Journal of Hospitality Management · 2013 · 18 citations · 85 references

Open access

Concepts

ManagementHospitality ManagementSocial PsychologyConsumer BehaviorPersuasionRestaurant ManagementConsumer Food ChoiceFood LabelingMenu PlanningBehavioral ControlBehavioral Control TheoryLabel Use IntentionsLabelsMenu Label AttitudesMenu Label LiteracyMenu Labeling Impact On Food ChoicesMenu Literacy

References

85

The theory of planned behavior

Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations

Public Health, Behavioral Sciences, Psychology +10

The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations.

Reuben M. Baron, David A. Kenny · Journal of Personality and Social Psychology · 1986 · 70.7K citations

Social Sciences, Psychology, Social Psychology +11

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations

Social Sciences, Educational Measurement, Econometrics +15

On the evaluation of structural equation models

Richard P. Bagozzi, Youjae Yi · Journal of the Academy of Marketing Science · 1988 · 20.6K citations

Social Sciences, Behavioral Sciences, Psychology +11

Understanding Information Technology Usage: A Test of Competing Models

Shirley Taylor, Peter Todd · Information Systems Research · 1995 · 8.7K citations

Public Health, Information Systems, Information Technology +14