Publication | Closed Access
Critical success factors in mobile communications: a comparative roadmap for Germany and India
26
Citations
5
References
2004
Year
Data ServicesMobile MarketingMobile CommerceManagementBusinessCall Detail RecordComparative RoadmapStrategyMobile ComputingMobile CommunicationsCommunicationCommunication StrategyTechnologyMobility ManagementMarketingCritical Success FactorsMobile Communication
The world of telecommunications, especially mobile communications, continues to evolve with innovative technologies and high-speed data services. In many economies, mobile phones have overtaken fixed lines. In this dynamic context, we have envisaged to study mobile communication diffusion in Germany and India, from a historical comparative perspective. The basic standard for comparison has been Global Systems for Mobile Communications (GSM) and its data services, which was adopted by both economies. Subsequently, critical success factors in each economy is drawn and compared with the other, to elicit future directions.
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