Watching as Working: the Valorization of Audience Consciousness

Abstract

Journal Article Watching as Working: the Valorization of Audience Consciousness Get access Sut Jhally, Sut Jhally 1Sut Jhally is Assistant Professor in the Department of Communication, University of Massachusetts at Amherst. Bill Livant is Associate Professor in the Department of Psychology at the University of Regina. The issues raised in this article are explored at greater length in (11) Search for other works by this author on: Oxford Academic Google Scholar Bill Livant Bill Livant 1Sut Jhally is Assistant Professor in the Department of Communication, University of Massachusetts at Amherst. Bill Livant is Associate Professor in the Department of Psychology at the University of Regina. The issues raised in this article are explored at greater length in (11) Search for other works by this author on: Oxford Academic Google Scholar Journal of Communication, Volume 36, Issue 3, September 1986, Pages 124–143, https://doi.org/10.1111/j.1460-2466.1986.tb01442.x Published: 07 February 2006