The narrative aspect of scenario building - How story telling may give people a memory of the future

Sensemaking in Organizations

Dennis A. Gioia, Ajay Mehra, Karl E. Weick · Academy of Management Review · 1996 · 15.8K citations

Management, Organization Studies, Organizational Behavior +8

Storytelling in organizations : facts, fictions, and fantasies

Yiannis Gabriel · RePEc: Research Papers in Economics · 2000 · 764 citations

Humanities, Folklore Studies, Organization Studies +11

Time and Narrative, Vol. 1.

Joseph R. Gusfield, Kathleen McLaughlin, David Pellauer · Contemporary Sociology A Journal of Reviews · 1986 · 552 citations

Humanities, History, Narrative Studies +9

The Springboard: How Storytelling Ignites Action in Knowledge‐era Organizations

Journal of Organizational Change Management · 2001 · 236 citations

Management, Organization Studies, Organizational Behavior +12

Strategic stories: how 3M is rewriting business planning.

GP Shaw, Robert Brown, Philip Bromiley · PubMed · 1998 · 228 citations

Management, Strategic Management, Strategy +17