Total quality management and its humanistic orientation towards organisational analysis

Abstract

Discusses the people side of TQM implementation with reference to organisations and organisation development theorists. Argues that a focus on the individual in the organization, and the organization’s social systems, is the key to TQM success. Provides information on the traditional approach to securing employee commitment to quality and looks at the development of the TQM vision. Concludes that a considerable number of Western managers still cling to an outdated traditional approach.