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On developing robust models for favourability analysis: Model choice, feature sets and imbalanced data

EngineeringBehavioral Decision MakingConsumer ResearchRevealed PreferenceFavourability AnalysisChoice ModelData SciencePreference LearningBiasManagementExperimental EconomicsDecision TheoryStatisticsPreference ModelingPredictive AnalyticsModel ChoiceMarketingPreference ElicitationDecision ScienceRobust Models