Transportation Research Part F Traffic Psychology and Behaviour · 2010 · 392 citations · 30 references
Public HealthSocial PsychologyBehavior Change TheoryConsumer BehaviorTransportationPublic TransitPublic Transportation UseTechnology AdoptionTheory Of Planned BehaviorTravel BehaviorTravel BehaviourPublic Transit AdoptionPublic Transit Use BehaviorReasoned Action ApproachTechnology AcceptanceTechnology Adoption IntentionTransit Mode ChoiceTravel Intention
30
The theory of planned behavior
Icek Ajzen · Organizational Behavior and Human Decision Processes · 1991 · 84.8K citations