Measuring design investment in firms: Conceptual foundations and exploratory UK survey

INTANGIBLE CAPITAL AND U.S. ECONOMIC GROWTH

Carol Corrado, Charles R. Hulten, Daniel E. Sichel · Review of Income and Wealth · 2009 · 1.2K citations

Social Sciences, Business Economics, Economics +16

Design, Meanings, and Radical Innovation: A Metamodel and a Research Agenda^*

Roberto Verganti · Journal of Product Innovation Management · 2008 · 719 citations

Management, Design, Innovation Management +17

DESIGN: A POWERFUL BUT NEGLECTED STRATEGIC TOOL

Philip Kotler, G. Alexander Rath · Journal of Business Strategy · 1984 · 441 citations

Business, Strategic Management, Strategy +7

Systematic method for designers

L. B. Archer · Medical Entomology and Zoology · 1963 · 377 citations

Arts, Design, Design Automation +11

Third generation R & D: Managing the link to corporate strategy

Long Range Planning · 1992 · 368 citations

Business, Strategic Management, Strategy +14