Publication | Closed Access

Is it love for local/organic or hate for conventional? Asymmetric effects of information and taste on label preferences in an experimental auction

EconomicsAdvertisingConsumer ChoiceBehavioral Decision MakingConsumer StudyManagementExperimental EconomicsConsumer ResearchLabel PreferencesBusinessMarket BehaviorExperimental AuctionMarketingConsumer AttitudeAsymmetric EffectsBehavioral Economics