The Review of Economics and Statistics · 1976 · 115 citations · 16 references
16
Business Behavior, Value and Growth.
Malcolm R. Fisher, William J. Baumöl · The Economic Journal · 1962 · 904 citations
Marshall Hall, Leonard W. Weiss · The Review of Economics and Statistics · 1967 · 572 citations
The Economic Aspects of Advertising
Nicholas Kaldor · The Review of Economic Studies · 1950 · 298 citations