Publication | Closed Access
Evaluating the technological characteristics and trust affecting mobile device usage
40
Citations
70
References
2006
Year
Customer SatisfactionConsumer ResearchTechnology AdoptionCommunicationMobile MarketingDevice Interface QualityManagementTechnology TransferUser AcceptanceUser ExperienceTrustDevice Service ReliabilityMobile ComputingInformation ManagementMobile CommerceMarketingMobile Device UsageTrust MetricTechnologyTechnology Acceptance ModelTrust PrivacyTrust ManagementArts
The Technology Acceptance Model was extended to explain the acceptance of mobile devices. The technological characteristics of mobile devices and trust were hypothesised as predictors of mobile device usage. The study of 212 mobile users indicate that device service reliability does influence perceived trust, perceived ease of use, and perceived usefulness, while device interface quality only predicts perceived trust and perceived ease of use. The findings suggest that trust and mobile device characteristics play essential roles in the acceptance of mobile device usage, and need to be incorporated into the design of future mobile commerce applications.
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