Marketing Communications in Tourism and Hospitality: Concepts, Strategies, and Cases

Understanding Media: The Extensions of Man

Stuart Levine, Marshall McLuhan · American Quarterly · 1964 · 12.4K citations

Social Sciences, Communication, Audience Studies +9

The Tourist: A New Theory of the Leisure Class.

Suzanne Wedow, Dean MacCannell · Contemporary Sociology A Journal of Reviews · 1977 · 3.8K citations

Management, Cultural Studies, Tourism Management +14

Growing up with television: The cultivation perspective.

George Gerbner, Larry Gross, Michael Morgan et al. · 1994 · 775 citations

Social Sciences, Communication, Audience Studies +11

Hospitality and travel marketing

Ronald A. Nykiel · Tourism Management · 1990 · 173 citations

Management, Hospitality Management, Tourism Management +12