The Quarterly Journal of Economics · 1954 · 333 citations · 25 references
Social SciencesEconomicsBehavioral EconomicsDecision TheoryMicroeconomicsChoice Under UncertaintyConsumer ChoiceDiscrete Choice ModelsProspect TheoryRational ChoiceUtility TheoryConsumer Choice Under UncertaintyEpstein-zin PreferencesExpectation-based UtilityIntertemporal Consumer ChoiceNon-expected Utility TheorySubjective Expected UtilitySubjective Expected Utility TheoryUtility Maximization Under Uncertainty
I. Introduction, 503. — II. Basic postulates of choice, 505. — III. Wants vs. utility, 510. — IV. Structure of wants, 513. — V. Wants and choice, 518. — VI. Indifference and substitutability, 521. — VII. Choice and psychological threshold, 523. — VIII. Choice and risk, 524. — IX. Choice and uncertainty, 527. — X. Concluding remarks, 531.
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