Publication | Open Access

Measuring product liking in preschool children: An evaluation of the Smileyometer and This or That methods

Customer SatisfactionAdvertisingBehavioral Decision MakingDigital MarketingProduct ExperiencePreschool ChildrenConsumer StudyManagementConsumer ResearchUser ExperienceConsumer BehaviorProduct LikingUser PerceptionMarketingConsumer AttitudePsychologyHealth Sciences