European Planning Studies · 2011 · 40 citations · 45 references
Tourism ManagementGame TheorySustainable DevelopmentDestination ManagementNumerous Side EffectsGame Theory ModelManagementRegional CompetitionGlobal StrategyEconomicsSocial ImpactStrategyModerate StrategiesStrategic ManagementTourism PlanningMarketingGame Theoretical FrameworkTourism CompetitivenessDestination MarketingBusinessTourismMarketing Strategy
The numerous side effects that accompany a rapid growth in tourism weaken the justification for an aggressive tourism development strategy. By applying a game theoretical framework to the context of strategic interactions between competitive and complementary destinations within a region, this paper shows that, for the sake of the destination's sustainable development, rational decision makers should choose moderate strategies instead of very aggressive ones.
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