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Individual motivations and demographic differences in social virtual world uses: An exploratory investigation in Second Life

EngineeringOnline GamingSocial PsychologySocial InfluenceSecond LifeSocial SciencesSocial Virtual WorldSocial MediaSocial IdentityMotivationUser ExperienceApplied Social PsychologyIndividual MotivationsCultureVirtual WorldsSocial ComputingSociologyVirtual SpaceHuman-computer InteractionVirtual Community