Theoretical justification of sampling choices in international marketing research: key issues and guidelines for researchers

Multivariate Data Analysis.

H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations

Natural Sciences, Data Science, Categorical Data Analysis +13

Culture's Consequences: International Differences in Work-Related Values.

Arndt Sorge, Geert Hofstede · Administrative Science Quarterly · 1983 · 15.2K citations

Management, Cultural Studies, Organizational Behavior +13

Foundations of Behavioral Research

Rex Stockton, Fred N. Kerlinger · American Educational Research Journal · 1974 · 7.4K citations

Public Health, Behavioral Sciences, Psychology +11

Marketing Research: Methodological Foundations

Carl E. Ferguson, Amin El-Dirghami, Gilbert A. Churchill · Journal of Marketing Research · 1977 · 4.4K citations

Business, Marketing, Marketing Management +9

Foundations of Behavioral Research

J. B. Buttram · Journal of Music Therapy · 1967 · 3K citations

Public Health, Behavioral Sciences, Psychology +11