The effect of questionnaire length on survey response

Mail and Telephone Surveys: The Total Design Method.

Earl Babbie, Don A. Dillman · Contemporary Sociology A Journal of Reviews · 1982 · 6.9K citations

Social Sciences, Educational Measurement, Communication Research Methods +12

Factors Affecting Response Rates to Mailed Questionnaires: A Quantitative Analysis of the Published Literature

Thomas A. Heberlein, Robert Baumgartner · American Sociological Review · 1978 · 1K citations

Social Sciences, Behavioral Sciences, Psychology +11

Handbook of Survey Research.

Stanley Presser, Peter H. Rossi, James D. Wright et al. · Social Forces · 1985 · 925 citations

Social Sciences, Behavioral Sciences, Psychology +17

Research Methods in the Behavioral Sciences

Donald F. Blankertz, Léon Festinger, Daniel Katz · Journal of Marketing · 1954 · 717 citations

Public Health, Behavioral Sciences, Psychology +14

Construct Validity and Error Components of Survey Measures: A Structural Modeling Approach

Frank M. Andrews · Public Opinion Quarterly · 1984 · 415 citations

Social Sciences, Behavioral Sciences, Psychology +17