Publication | Closed Access
Capturing the essence of word-of-mouth for social commerce: Assessing the quality of online e-commerce reviews by a semi-supervised approach
128
Citations
55
References
2013
Year
Online Customer BehaviorCustomer ReviewSocial MediaOpinion AggregationDigital MarketingSocial CommerceSemi-supervised ApproachInteractive MarketingOnline E-commerce ReviewsConsumer ResearchManagementCommunicationArtsContent AnalysisMarketingJournalismText Mining
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