When researchers swim upstream: reflections on an unpopular argument about learning from media

Reconsidering Research on Learning from Media

Richard E. Clark · Review of Educational Research · 1983 · 2.5K citations

Education, Educational Psychology, Instruction +14

Television is "easy" and print is "tough": The differential investment of mental effort in learning as a function of perceptions and attributions.

Gavriel Salomon · Journal of Educational Psychology · 1984 · 982 citations

Social Sciences, Educational Psychology, Psychology +7

Evidence for confounding in computer-based instruction studies: Analyzing the meta-analyses

Richard E. Clark · ECTJ · 1985 · 205 citations

Education, Educational Technology, Instruction +7

Clark’s “learning from media”: A critique

Michael D. Petkovich, Robert D. Tennyson · ECTJ · 1984 · 44 citations

Social Sciences, Communication, Media Criticism +9