Birmingham Public Library

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Location

Birmingham, United States

Also known as BPL

Birmingham Public Library is a archive institution in Birmingham, United States known for marketing campaign management, search strategy development, and data management.

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BusinessBrand PromotionBrand ManagementContent MarketingMarketing PlanningMarketing StrategyStrategic MarketingPromotional StrategyStrategic Brand ManagementMarket Research Methodology

Publications

Application of artificial intelligence in libraries: a bibliometric analysis and visualisation of research activities

Prihana Vasishta, Navjyoti Dhingra, Seema Vasishta · Library Hi Tech · 2024 · 38 citations

Computing, Computer Science, Visualization +17

The changing image of Birmingham libraries: marketing strategy into action

Brian Gambles, Heike Schuster · New Library World · 2003 · 14 citations

Business, Marketing, Marketing Management +13

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Authors

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Navjyoti Dhingra
Birmingham Public Library, United States
6 publications · 58 citations
4
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BG
Brian Gambles
Birmingham Public Library, United States
16 publications · 24 citations
2
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1–2 of 2