Visual storytelling is an academic concept and research field investigating the conveyance of narrative, meaning, and emotion primarily through visual elements. It examines the methods, structures, and effects of using images, graphics, video, and other visual media to construct and communicate stories across various platforms and contexts. Key characteristics include the analysis of visual composition, sequence, symbolism, and the interplay between visual and other communicative modes, holding significance for understanding communication, media studies, cultural analysis, and design practices in contemporary society.