Sharing economy is an economic and social model characterized by the peer-to-peer exchange of goods and services, often facilitated by digital platforms. As a research concept, it investigates the dynamics of these platform-mediated transactions, their impact on traditional markets, labor, consumption patterns, and regulatory frameworks. Key characteristics include the emphasis on temporary access rather than ownership, the utilization of underutilized assets, and the reliance on digital technologies for matching supply and demand. Its significance lies in its potential to reshape industries, create new economic opportunities, and raise complex questions regarding trust, regulation, and social equity within contemporary economies.