Recency Scoring
Recency Scoring is a methodological component in customer analytics that assigns a quantitative value to the temporal proximity of a customer's most recent interaction, distinguishing it within RFM Analysis by measuring the timeliness dimension of behavioral engagement relative to a specified endpoint.
5
Publications
100
Citations
11
Authors
4
Institutions
Publications per year
2017–2026
1
Parents
5
1–5 of 5
11
1
h-index
1 publications · 32 citations
1
h-index
1
h-index
1
h-index
1 publications · 13 citations
1
h-index
1–5 of 11
4
Stanford University
Stanford, United States
1 h-index
3 publications
48 citations
Aalto University
Espoo, Finland
1 h-index
2 publications
34 citations

University of Gothenburg
Gothenburg, Sweden
1 h-index
1 publications
17 citations

University of Aberdeen
Aberdeen, United Kingdom
1 h-index
1 publications
22 citations
1–4 of 4
1 publications · 13 citations
1
h-index
1 publications · 22 citations
1
h-index
1 publications · 32 citations
1
h-index
1 publications · 16 citations
1
h-index
1 publications · 17 citations
1
h-index
1–5