Concepedia

Premiumization In Spirits

Premiumization in Spirits is a strategic market phenomenon within the alcoholic beverages industry characterized by the sustained shift in consumer demand and producer positioning toward higher-priced, higher-quality spirit products, distinguished from broader market trends by its focus on elevated brand perception, craftsmanship, and experiential value.

2

Publications

49

Citations

4

Authors

5

Institutions

Publications per year

2017–2026

2

Parents

Publications

2

1–2 of 2

Authors

4

  1. GM
    Giulia Meloni

    KU Leuven, Belgium

    1 publications · 13 citations

    1

    h-index

  2. KA
    Kym Anderson

    The University of Adelaide, Australia

    1 publications · 36 citations

    1

    h-index

  3. JS
    Johan Swinnen

    KU Leuven, Belgium

    1 publications · 13 citations

    1

    h-index

  4. LC
    Lara Cockx

    KU Leuven, Belgium

    1 publications · 13 citations

    1

    h-index

1–4 of 4

Institutions

5

  1. Nazarbayev University

    Astana, Kazakhstan

    1 h-index

    1 publications

    13 citations

  2. Australian National University

    Canberra, Australia

    1 h-index

    1 publications

    36 citations

  3. Centre for European Policy Studies

    Brussels, Belgium

    1 h-index

    1 publications

    13 citations

  4. The University of Adelaide

    Adelaide, Australia

    1 h-index

    1 publications

    36 citations

  5. KU Leuven

    Leuven, Belgium

    1 h-index

    2 publications

    26 citations

1–5 of 5

Venues

  1. Journal of Wine Economics

    2 publications · 49 citations

    2

    h-index

1–1