Optimal Initial Price Setting

Optimal Initial Price Setting is a pricing strategy within the skimming pricing framework that specifies the highest feasible introductory price point maximizing early profit recovery and market segmentation through temporal targeting of less price-sensitive consumer segments.

122

Publications

8.5K

Citations

271

Authors

172

Institutions

Publications per year

2017–2026

33

Authors

271

  1. AA
    Alireza A. Ardalan

    University of Tehran, Iran

    3 publications · 78 citations

    3

    h-index

  2. LD
    Laurens Debo

    Dartmouth College, United States

    3 publications · 284 citations

    3

    h-index

  3. SA
    Steven A. Lippman

    University of California, Los Angeles, United States

    2 publications · 29 citations

    2

    h-index

  4. DD
    Darrell Duffie

    Stanford University, United States

    2 publications · 925 citations

    2

    h-index

  5. PM
    Paul M. Anglin

    University of Windsor, Canada

    2 publications · 379 citations

    2

    h-index

1–5 of 271

Venues

  1. SSRN Electronic Journal

    Repository · 8 publications · 382 citations

    8

    h-index

  2. European Journal of Operational Research

    8 publications · 231 citations

    8

    h-index

  3. Management Science

    6 publications · 1.4K citations

    6

    h-index

  4. Marketing Science

    4 publications · 156 citations

    4

    h-index

  5. The Review of Economic Studies

    4 publications · 366 citations

    4

    h-index

1–5