Monetary Scoring is a quantitative assessment method within RFM Analysis that evaluates a customer’s value based on the total or average monetary expenditure over a specified period, distinguishing it from recency and frequency scoring by focusing exclusively on transaction value.
6
Publications
170
Citations
12
Authors
3
Institutions
Publications per year
2017–2026
0
Parents
Publications
6
Jane I. Guyer · Anthropological Theory · 2010 · 48 citations
Framework and Tools of Monetary Analysis
Klaus Masuch, Huw Pill, Caroline Willeke · 2001 · 34 citations
Social Sciences, Economics, Finance +12
Monetary Analysis: Tools and Applications
Huw Pill · 2001 · 28 citations
1–5 of 6
Authors
12
- HP
2
h-index
- BJByeong-Woon Jin
1 publications · 21 citations
1
h-index
- CW
1
h-index
- LJ
1
h-index
- YCYoung-Sung Cho
1 publications · 21 citations
1
h-index
1–5 of 12
Institutions
3
University of Edinburgh
Edinburgh, United Kingdom
1 h-index
3 publications
45 citations
Universidad del Norte
Barranquilla, Colombia
1 h-index
1 publications
15 citations
Johns Hopkins University
Baltimore, United States
1 h-index
1 publications
48 citations
Duke University
Durham, United States
1 publications
10 citations
University of California San Diego
San Diego, United States
1 publications
10 citations
Binus University
Jakarta, Indonesia
1 publications
11 citations
1–6 of 3
Venues
- Journal of the Operational Research Society
OR · 1 publications · 15 citations
1
h-index
- Journal of the Korea Society of Computer and Information
1 publications · 21 citations
1
h-index
- American Journal of Agricultural Economics
1 publications · 24 citations
1
h-index
- Anthropological Theory
1 publications · 48 citations
1
h-index
- SSRN Electronic Journal
Repository · 1 publications · 10 citations
1–5