Mobile Growth

Mobile Growth is a strategic framework within growth marketing that specifically focuses on acquiring, engaging, and retaining users through mobile platforms by leveraging data-driven tactics, behavioral insights, and platform-specific optimizations to drive scalable and sustainable product adoption in mobile environments.

24

Publications

987

Citations

68

Authors

28

Institutions

Publications per year

2017–2026

5

Authors

68

  1. EF
    Elizabeth Fife

    University of Southern California, United States

    2 publications · 33 citations

    2

    h-index

  2. LH
    Laura Hosman

    Arizona State University, United States

    2 publications · 33 citations

    2

    h-index

  3. HM
    Hisayoshi Mitsuda

    1 publications · 11 citations

    1

    h-index

  4. SD
    Supratim Deb

    Massachusetts Institute of Technology, United States

    1 publications · 49 citations

    1

    h-index

  5. SL
    Sheng Luo

    Chinese Academy of Agricultural Sciences, China

    1 publications · 35 citations

    1

    h-index

1–5 of 68

Venues

  1. 1

    h-index

  2. Rural Sociology

    1 publications · 11 citations

    1

    h-index

  3. Information Technology for Development

    1 publications · 51 citations

    1

    h-index

  4. Applied Physics Letters

    1 publications · 18 citations

    1

    h-index

  5. IEEE Consumer Electronics Magazine

    1 publications · 32 citations

    1

    h-index

1–5